We understand that real estate is one the of the largest
financial decisions for an individual or a family and we are committed to
providing the highest level of service. We are passionate about what we do and our goal is to provide you
with the very best information available, advise you through all the phases of
the home selling process and fight on your behalf.
Our service is based on trust and our commitment to you;
your best interest is in our best interest. We will work with you, ensuring that your long term goals are aligned to
your real estate goals.
The Process
Prepare Your Home for Sale:
The first step in your home sale journey is evaluating your
home and determining if you would like to do any renovations before
putting it on the market. Based on our
experience, we can provide information and advice on timely and cost-effective
ways to prepare your home for sale. The
goal is always to obtain the highest possible price for your home. Our rule of thumb is, for every
$1 you put it, you should get back $2. We have experience with trusted contractors and vendors who can help get
your home in “show-ready” condition. We will acquire quotes from different
vendors, coordinate a work schedule, and oversee work done on your property so
that it can shine above the competition.
I am willing to list “As-is”, but recommend that our clients
allow us to put together the quotes to allow us to make the best decision.
Marketing Plan:
Once your home is ready, we will arrange to have it staged and professionally photographed, highlighting your home's wonderful and unique features. We will work together
with our listing coordinator and marketing director to design and implement a
custom marketing plan. This includes a
mix of new media that integrates online, print, and direct advertising.
To view examples of our staging, click here.
Our marketing venues include:
- Professionally designed custom color fact sheets
and brochures
- Broker’s Open House
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Online digital invitations as appropriate
- Sunday Open House (Public)
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Open House listing in the Sunday Honolulu
Star-Advertiser, as appropriate
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Open House listing on HiCentral.com
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Open House listing on BetterHawaii.com
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Open House listing on Social Media
- Post cards distributed to the other top real
estate agents on Oahu who may have potential buyers for your property, as
appropriate
- Postcards distributed to the other owners in the
building and surrounding area who may know potential buyers for your property,
as appropriate
- Exposure on the Better Homes and Gardens Real
Estate Advantage Realty Kahala Mall Kiosk adjacent to Longs Drugs and Macy’s.
- Exposure to our extensive list of buyer prospects
- Internet advertising exposure on sites such as,
Zillow.com, Trulia.com, HiCentral.com, etc.
We will schedule both Broker’s and Public Open Houses
and arrange private showings to increase the amount of prospective buyers who
have the opportunity to see your home. We will be present for all private showings,
opening up windows and turning on lights to ensure that your home makes a great
first impression, as well as protecting your property and belongings.
Negotiation and Escrow:
Negotiation is the
most critical phase of the process and this is where my business background
sets me apart.
Once offers are in hand, we will review each provision of
the offer in detail and highlight any areas of risk. There are pros and cons of any direction we
go. I will provide you the best
information and advice to allow you to make the best decision for you and your
family.
We remain very involved through escrow to protect your
interest and liability. We have a
dedicated escrow manager to ensure that all deadlines are met and your
interests are protected. We work
together to address any issues that arise and ensure a smooth escrow. In addition, we commit to:
- Explain to you in detail all the steps that will
occur for a successful closing and answer any questions you may have.
- Work with the buyer’s broker, settlement
officer, title officer, and others to help coordinate activities and keep the
transaction moving forward.
- Monitor progress of inspections, the buyer’s
loan and other contingencies as called for in the purchase contract. Resolve questions or problems that may arise,
in order to ensure a timely closing.
- Accompany the buyer and buyer’s agent during their
final walk through of the property.
- Assist you in handling details required for the
completion of the transaction.
- Communicate with you on a regular basis so that
you can stay informed and as worry-free as possible.
After the sale of your home, we offer relocation
assistance, if moving to a new area or can help you locate a new home. We have a network of vendors for all of your
needs and want to ensure that all of your real estate-related requirements have been
met.